You can't do it all, so why try. A writer's job is to - WRITE! And to market their writing. So, why try to do it all? Why try to learn to be an editor? Why try to learn how to format for all of the different types of self-publishing venues? Why design your own cover?
That's the problem, especially with new writers, they think they can just figure it out and do it themselves, even if it is just good enough. Traditional publishers use to do all of this for authors - they did the editing, the formatting, the cover, but now it's up to the Indie Authors to do it all, but where and how to start?
For some, the different stages of a book may come easy, for others they struggle and it takes time away from what they need to do - WRITE! Then there are the handful that think - THIS IS GOOD ENOUGH! Instead of writing, authors now spend hours, or days, doing everything the publisher use to do. But at what cost? Time? Money? Poor Quality?
Small businesses learned this lesson a long time ago - DELEGATE! There is a reason small business owners do not do everything. When you try to do it all the business suffers. The products, or the service, becomes sub-standard, the business owner suffers from major burn-out and the customers leave that business with a sour taste in their mouth. But when they DELEGATE, hire others to do what they don't know how to do, or don't have the time to do, the business grows and expands. The owner spends time doing what they love to do and what they were meant to do. Everyone is happy!
Bottom Line - DON'T DO IT ALL. Hire the professionals to do it. What you will have is a finished product/book that you can be proud of. A book that will be enjoyed by your readers. Other small businesses will thrive because you hired them to do what they do best. This will leave you more time to WRITE and to market. This is where your true success will come from.
The Author in all of us
There is a story inside. One that needs out and to be read by others. It's there and now it's time for it to flow from author to the reader. Join us as we celebrate Indie authors.